Top Gear teams with Forza Motorsport

Microsoft has announced that the Forza Motorsport 3 Ultimate Collection released in October will signify the start of a long-tem collaboration with the BBC’s Top Gear show.

The news will come as a blow to Sony and Polyphony digital who announced a similar deal to include the Top Gear test track and the recently revealed Stig’s Challenges in upcoming racer Gran Turismo 5.

The deal will also include the integration of “the Top Gear brand in future versions of Forza Motorsport products” and the deal will also “deliver a number of co-promotions that aim to give fans of both Forza Motorsport and Top Gear a unique opportunity to engage in both brands.”

“Bringing together Top Gear and Forza Motorsport is a natural fit,” said Turn 10′s Dan Greenawalt. “Top Gear is all about automotive passion and playing around with cars which is exactly what we deliver with Forza Motorsport games. We are looking forward to collaborating with their team to bring some of what they do so well on television to our game design process.”

Forza Motorsport 3 Ultimate Collection launches on 29 October and will provide access to 90 minutes of specially edited Top Gear TV content.

[Source]